What is UX?

UX, short for User Experience, can be many things: a discipline, a tool, a process but I prefer to think about UX as a mindset. But, let’s take a step back.

According to Wikipedia, the User Experience is:

“a person’s emotions and attitudes about using a particular product, system or service.”


And that it’s true. If we think about it, the terms User Experience explicitly tells that: we are talking about the experience (sensations, emotions, perceptions) of the user (usually a group of person and not a single user).

Ok, this is clear.
So why I define UX as a tool, a discipline or a mindset?
That’s because UX, nowadays, refers mostly to a job, to a set of actions instead of the actual experience of the user. We talk about UX, but we mainly mean: “a process that takes into consideration the overall experience of the users”.

So, what is UX in practice?

UX is the shift in your mind that leads you toward the user, toward a group of people, toward a human being.
UX is the approach to our job that makes us more attuned to others, that makes us feel empathy and act accordingly.
UX is taking aside our personal feelings, assumptions and ego, in favour of the users’.

UX is, in practice, the mindset that guides the designer while creating a product. This mindset leads to a more pleasant overall experience for the user and improved quality of life.